Working with not for.
Relationships are built on trust, honesty, and joy.
Who I work with
Hello there! I’m so glad you found your way here. This page gives you a peek at the kinds of amazing people I usually work with and might help you see whether you’re a great fit for one of the coaching packages. I always offer an introduction session so we can connect, chat about your goals, and make sure I’m a good fit as a coach for you. No strings.
I work with ambitious changemakers, sensitive leaders and curious minds who are ready to step into their fullest potential. These individuals have experienced some success but are eager to align more deeply with their true selves and make a bigger impact. They are curious and ready to go deeper in exploring their unique strengths and values to create a clear path for them to lead with purpose, fulfilment, and courage in their next chapter.
While my coaching practice is not limited to any specific industry, there's one common thread among all of my clients: their entrepreneurial mindset. They have the drive to take initiative, be creative, and embrace challenges. They are resourceful, resilient and motivated to make a positive impact in their life. Whether in their own business or within an organisation, they actively seek innovation and growth. In life, they want freedom and balance.
Types of clients I have worked with
Executive leaders - CEO, COO, CTOs and CPOs (Corporate and Charities)
Entrepreneurs and Solopreneurs
Start up founders
Senior leaders (Corporate and Charities)
Leaders in Design, Strategy, HR and Inclusion, Digital
Employees from companies (Google, Amazon, Lulu Lemon)
Artists and Activists
Coaches and Consultants
Designers (Product, UX, UI, Service, Content)
Product Managers & Project Managers
Creative Directors
Film and television producers
What these individuals have in common is that while they’ve experienced success in parts of their lives, they feel restricted or unfulfilled in their current paths. They’re craving more freedom, purpose, and fulfilment - looking to live in a way that feels truer to who they are.
They want to explore their passions fully, connect with what really matters to them, and create a life that brings them joy and meaning, beyond just a career or achievements. It’s about living with intention and creating the lifestyle you want.
They are:
Intelligent
Changemakers
Creative
Ambitious
Human-focused leaders
High achievers
Divergent thinkers
Compassionate
Deeply caring
Sensitive or highly sensitive
Queer or Allies
Generalists
Clarity seeker
Open minded
Find themselves overthinking
Tendency to feel overwhelmed
Willing to play
Ready to take action
What clients have achieved
These are a few examples of where my clients have landed after working together.
Senior leader confidently moving into a new C-suite position
Landing new clients in alignment with values and strategic direction
Employee move to start a new freelance consultancy business
Saying no to a six-figure salary and yes to a new business venture
Clarification for vision and purpose in six-figure investment funding
Completed consecutive half marathons around the world
Clarity on creating a business in alignment with value and purpose
Confidence in decision-making and taking aligned action
Self-acceptance as a queer leader and leading with authenticity
Leading teams and organisational change in a major retail company
Financial freedom building a million-pound product business
Responding not reacting to an emergency and saving a life
It’s a complete joy to witness their incredible journeys and see their growth and changes.
What I notice the most about these wonderful humans is how their state of 𝘣𝘦𝘪𝘯𝘨 makes a huge difference in their capacity to 𝘥𝘰 all the amazing things.
Who you are being matters.
What people say
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Aimee was incredibly helpful in clarifying my objectives and guiding me toward practical solutions. Her advice was clear, actionable, and made a big difference in how I approach strategy for my own personal development roadmap. I’m very grateful for her support and would highly recommend her as a coach.
- Beata Green (she/her) CTO, Digital Transformation Manager
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Coaching moved me from being overwhelmed, confused, and feeling insecure about my work as a service design freelancer. To feeling clear, confident, and able to move forward in the way that I want with my design work!! Aimee was very supportive, and allowed me to go at the pace I needed.
Charlie (she/her) 🇬🇧 Freelancer
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I've felt nothing but heard and understood from Aimee. Her ability to hear what you are not saying from what you are is unmatched, as well as framing the questions in such a way that they completely stop you in your tracks and make you see what's really going on.
— Franka (she/her) 🇭🇷 Entrepeneur
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This coaching... it's not just useful, it's been life-changing.
— Jonathan (he/him) 🇪🇸 Founder and Entrepreneur
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There was no faffing around, she got straight in and asked me perceptive questions and it felt like we covered a lot of ground in just three sessions. She really helped me get clear on the career path I really wanted to pursue and to let go things that weren't truly exciting or inspiring to me, which has helped me hugely. Thank you, Aimee!
— Ella (she/her) 🇬🇧 Executive Leader and Founder
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Working with Aimee gave me a space where I could say what was on my mind in a non-judgmental space. I always felt she was listening, and noticing my energy and flow in a way that I couldn't sense myself. She was gently challenging which I very much appreciated. I've been able to make real changes as a result of our work and I'm excited about what's next.
— Hanna (she/her) 🏴 Activist
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Aimee quickly helped to bring clarity to a decision that's been on my mind for a while. Her insightful questions and prompts led to much deeper reflection and more answers than I'd been able to achieve on my own. Over the course of our sessions together, I was able to unpick feelings around my current role, the connections with my roles outside the workplace and feelings of overwhelm and failure. I walked away with clarity and confidence, as well as some straightforward tactics for challenging some of my thought patterns. Thank you Aimee!
— Natalie (she/her) 🇬🇧 Product Manager
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Talking through difficult scenarios with Aimee is actually enjoyable. She listens intently, is observant and quickly connects. Most importantly, she intuitively asks the ‘right’ questions and, in doing so, guided me to uncover possibilities that I hadn’t previously considered. With her support, I was able to self-reflect, examine thought processes around what had been holding me back and refresh my mindset using practical techniques she suggested – the upshot being that, in a short space of time, I felt 'lighter'. Aimee helped me achieve clarity and a much-needed sense of ‘stillness’.
— Angela (she/her) 🇬🇧 Senior Leader
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Aimee speaks two languages and comes from two worlds. She is the bridge between logic and emotion. That bridge is VERY POWERFUL.
— Lauren (she/her) 🏴 Founder
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Aimee is kind and compassionate, as well as being an astute observer. I wouldn't hesitate to recommend her.
- Fiona (she/her) 🏴 Freelancer
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Aimee is incredibly insightful - she helped me reflect on my thoughts and behaviours in ways I hadn't been able to before. I'm now more confident and happier at work!
— Anna (she/her) 🇬🇧 Researcher
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I found that Aimee's knowledge, her thoughtful advice (it is no surprise that she's a qualified coach!), and her approach made her an absolute pleasure to work with.
— Tom (he/him) 🇬🇧 Lead Designer
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I turned to Aimee when I was struggling with ambivalence about decisions I'd made about my career. Aimee helped me through this transition and to accept I'd made the right decision for me right now. She's very supportive, positive, creative in her approach and professional and I would recommend her.
— Valentine (she/her) 🇬🇧 Senior Leader
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I approached Aimee with no prior knowledge of her work. We met to discuss working together and I immediately felt at ease in her company, and able to speak about my fears and vulnerabilities. Aimee was very open to the ways in which we worked today and played a role of both coach and mentor in different conversations, depending on my perceived needs. She took a balanced approach to building on my existing thinking, but also challenging me in a constructive and supportive way to think in new and alternative ways.
— Clara (she/her) 🇬🇧 Senior Leader
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Aimee, you are a brilliant, intuitive coach and I am blessed that our paths have crossed on this coaching journey!
— Sariel (she/her) 🇺🇸 Life Coach
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You are such an incredible, thoughtful, giving coach. You are changing lives and we are all the better for it!
— Tracy (she/her) 🇺🇸 Leadership Coach
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I immediately felt very comfortable with Aimee and in a safe space where I could be open and honest about a range of things in my life.
— Emma (she/her) 🇬🇧 Executive Leader
Get in touch
Ready to start? Want to learn more about coaching and see if I’m the right Coach for you? Let’s chat!
